6^th ATLAS Business Tourism Meeting
Liverpool, England
22-24 November 2009

"Advances in Business Tourism Education and Research"

Index

Where?
For?
Why attend?
Call for papers
Provisional programme
Registration fees
Cancellation policy
Recommended hotels
Registration

Where?

Liverpool, England. The city of Liverpool is a major business and leisure destination, and tourism forms a significant part of the city's modern economy. Liverpool's attractions include its musical heritage, based partly on the popularity of The Beatles and its wider cultural offer. In 2008, the city held the European Capital of Culture title, and several areas in the city-centre have been granted World Heritage status by UNESCO. Liverpool is also a major business tourism destination, with a large number of meeting venues, including the Arena and Convention Centre (ACC) Liverpool which hosts many of the largest business tourism events attracted to the city. Liverpool is accessible directly by air from many European countries: http://www.liverpoolairport.com/flight-information/destinations-guides.html

For?

Anyone teaching Meetings and Business Events (conferences, exhibitions, incentive travel) in Universities
Anyone involved in research connected to these subjects
Anyone studying these subjects in Universities
Anyone working in the Meetings and Business Events industry who wants to learn more about current education and research activities for this sector
Anyone working in the Meetings and Business Events industry who wants to communicate their views to educators and researchers specializing in this field.

Why attend?

Despite the global economic situation, the importance of Business Tourism continues to expand around the world, with a growing number of new destinations and venues targeting the market for Conferences, Exhibitions and Incentive Travel. In most countries in the developed world, income from Business Tourism now represents between one-third and one-quarter of all tourism spending. This is therefore a subject entirely worthy of attention from academics and researchers everywhere, and recently there has been considerable growth in the number of Universities offering courses related to Business Tourism and Business Events. Academics specialising in teaching and researching in this subject area will directly benefit from attending the the ATLAS Business Tourism meeting, which has become the most important international annual forum for the exchange of ideas and the sharing of best practice in teaching and researching this subject. This year's meeting will focus on a broad range of topics that are related to education, research, and management in the field of business events.

Call for paper

Paper proposals are welcome on any aspect of Conferences, Exhibitions, Incentive Travel, or Business Travel, including:

Business tourism destination marketing
The planning and design of business events
The distribution networks for business events
The design and operations of conference and exhibition venues
Business tourism trends
Co-operation between companies operating in the meetings and business events industry and educational institutions
The role of business events in the marketing mix
Service quality in the meetings and business events industry
Examples of original initiatives in the field of teaching or researching meetings and business events or examples of co-operation between employers and educational institutions

If you wish to submit a paper proposal, please fill in this form. The abstract should have a maximum of 250 words. The deadline for the reception of abstracts is 31 October, 2009.

Provisional programme

Sunday 22 November 2009

	Arrival in Liverpool and check-in to hotels
14:00	Orientation coach tour of Liverpool. An introduction to Liverpool's business tourism offer. The tour will also incorporate other aspects of the city's culture and heritage, Beatles, Maritime and sporting aspects.
16:00	Tea, coffee and cakes in Liverpool Cathedral
19:00	Informal evening meal in Blakes restaurant

Monday 23 November 2009

08.30	Transfers to Jurys Inn
09.15	Registrations and coffee at Jurys Inn
09.30	Opening Session Rob Davidson, Chairman Atlas Business Tourism SIG Presentation of papers
12.45 -13.45	Lunch
14.00	Tour of Liverpool Arena and Convention Centre
15.45	Presentation of papers
16.30	Atlas SIG Business Tourism Education meeting (members and non-members welcome)
17.00	Transfers to hotels
19.30	Transfers to Great Hall, Hillbark Hotel
20.00	Gala dinner in Great Hall
23.30	Transfers to hotels

Tuesday 24 November 2009

09.00	Transfers to Lord Leverhulme Hotel and Spa, Port Sunlight
09.30	Presentation of papers
12.30 -13.30	Lunch
14.00	Guest speaker: Business Tourism Director, VisitBritain
19.00	Meeting closing party at Christakis Greek Restaurant, Liverpool

Registration fees

ATLAS members Non-Members

FULL MEETING
Participation fee including documents, lunches / tour / meeting dinner. Accommodation not included. € 280 € 340

STUDENTS
One-day (Monday) participation fee. (Accommodation not included) € 30 € 30

Cancellation policy

If written cancellation is received on or before October 31^st, 2009, a refund of all meeting fees will be made, minus an administration fee of € 25.

No refund will be possible after October 31^st 2009, but substitute delegates can be nominated.

Recommended Hotels

The Leverhulme Hotel and Spa

The Leverhulme Hotel and Spa is situated in the heart of Port Sunlight Garden Village. Originally built in 1907 as the Cottage Hospital for the village it was acquired in 2007 by Contessa Hotels, a family-owned company that specialises in faithfully restoring historic buildings and converting them into boutique hotels. The Leverhulme Hotel and Spa opened in the summer of 2008 and has a contemporary art deco feel.

ATLAS has secured a special meeting rate of £85 bed-and-breakfast per room per night, inclusive of all taxes based on single occupancy.

To book contact:

Mail: Enquiries@leverhulmehotel.co.uk and quote ATLAS meeting
Tel: +44(0)151 644 5555

The Hard Days Night Hotel

The Hard Days Night Hotel opened at the heart of Liverpool in 2007. It is the world's first Beatle themed hotel. The hotel is situated close to the Cavern Quarter and Mathew Street, the legendary street where the Cavern Club is located.

ATLAS has secured a special meeting rate of £85 bed-and-breakfast per room per night inclusive of all taxes based on single occupancy.